
🍟 04/24/2025 – The IV Boom is Here
FRANCHISE OF THE WEEK
Live Hydration Spa

Fast Facts
Background
- HQ: Omaha, NE
- Founded in 2016, franchising since 2021
- Live Hydration Spa is a franchise that specializes in IV hydration and vitamin therapy.
Location Trends

Franchise Fees
- Royalty: 7.5%
- Brand Fund: 1%
- Franchise Fee: $49,500
Financial Overview
- The below table discloses information on 3 Live Hydration Spa franchise locations that were open and operating for the full 2022 calendar year.Â

The Wolf’s Take 🍟
Alright, let’s talk Live Hydration Spa, because IV therapy is having a bit of a moment right now, and this franchise is riding the wellness wave hard.
Financially? The numbers look interesting—$49.5K franchise fee with a 7.5% royalty is mid-range for wellness concepts, but here’s the kicker: this isn’t just juice bars and facials.
We’re talking medical-adjacent services with legit retention potential (clients come back for upkeep, not just one-off treatments). Think immunity boosts, hangover cures, and recovery drips in a spa-like setting.
The potential for this market is high, but with a caveat. The IV therapy market is growing quickly, but it’s also getting crowded. Live Hydration’s edge? They’re franchising early enough to grab territory,
If you’re in a market where people prioritize preventative health over reactive care, this could be a smart play.
Resources
SMB TWEET OF THE WEEK
Get-rich-quick Schemes – Brian Feroldi

I love the illustration Brian Feroldi included in this tweet because it helps paint the picture of how many people can fall for the allure of this concept.
Important achievements take time, effort, and patience, and should not be rushed or expected to happen overnight. Trust the process!