S6 Ep4: How Peter Taunton Built a 9-Figure Franchise (And Why He’s Doing It Again)

Peter Taunton is proud of the work he’s done— and he’s here to boast about his accomplishments, including how he took Snap Fitness from less than 20 locations to 2400+ and how he’s revolutionizing the acai bowl industry with his latest venture, Nautical Bowls. 

Peter chats with Wolf about his plans for building the largest acai bowl franchise in the world and why his implicit understanding of consumer behavior within the health and wellness space led to the success of opening over 52 Nautical Bowls locations nationwide. 

Plus, find out why Peter believes that experience matters more than anything when it comes to franchise success. 


0:00 Intro/Background

6:05 The Snap Fitness Model

12:00 Growing Pains

16:34 Exploring the Food Industry

23:22 Marketing Acai Bowls

28:00 Growing Global


Find Out More About Nautical Bowls:



Follow Peter: 

Instagram: https://www.instagram.com/peter_taunton


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