🍟 3/7/2022 – $1 Million From Floods And Fires?!
Co-Branded Dunkin’ X Jimmy Johns Launches
Inspire Brands, the holding company that owns both Dunkin’ and Jimmy Johns (amongst an impressive roster of other brands) opened their first co-branded location.
This non-traditional outlet is based inside the lobby of Inspire Brands Global Support Center in Atlanta, and is a digital only location.
The Wolf’s Take
On the surface this may not seem like anything special. But this co-branded location signals a broader trend occurring amongst franchises: the benefits of consolidation.
It’s no secret that franchise consolidation has picked up at a rapid pace in recent years. Inspire Brands also owns Arby’s, Buffalo Wild Wings, Sonic and more. RBI just acquired Firehouse Subs at the end of 2021, and Fuzzy Taco’s launched a platform to acquire more brands.
As an owner, this means more optionality, and potentially more upside if you join a franchise that’s part of a “house of brands”.
This trend is going far beyond restaurants as well. 2 weeks ago I interviewed a franchise owner who owns THREE separate brands in the auto industry, all of them owned by Driven Brands.
I believe consolidation will continue in franchising, and will provide owners with the ability to own more horizontally integrated brands, and in some cases even vertically integrated ones.
Fresh Dining Concepts Acquires 73 Auntie Anne’s
FDG now owns a total of 146 stores in the Focus Brands family
Chick-Fil-A is Heading to Puerto Rico
The brand has plans to open 10-15 restaurants in the next 5 years
Retro Fitness Founder Launches New Anti-Aging Franchise
The new franchise will be called Serotonin Centers
- Founded: 1954
- Units Open: 18,700+
- Investment Range: $1,877,600 – $3,398,600
- Average Revenue per Location: ~$1,414,000
Did You Know?
Due to copyright laws that protect the Burger King name with another Australian company, BK is actually called Hungry Jack’s in the Down Under (named after one of their franchisees)
FRANCHISE OF THE DAY
- Founded in 2014, franchising since 2020
- Based in Florida; 18 locations open as of 2021
- Water and mold remediation and restoration
Fees + Investment
- Royalty: 7% of gross sales
- Brand Fund: 1% of gross sales
- Franchise Fee: $49,500
- Initial investment: $81,799 – $201,850
- The below information contains performance data on the company’s affiliate location in 2019, and in 2014 (their first year of business)
- The outlet serves an area consisting of 370k people, which is equal to about 1.5 territories
The Wolf’s Take
Apologies for how small text is in the financials folks. I tried making it bigger, but that was the best I could do without making it blurry. Have no fear though, I’ll fill you in on what was just too strong of a P&L from All Dry to not cover the brand immediately.
In 2019, the corporate outlet did $4,090,488 in revenue. Of that…a whopping $1,347,280 dropped to the bottom line. That’s a ridiculous 32% margins after royalties.
All Dry is newer to franchising (started in 2020), and their affiliate business only launched in 2014. Even in that first year, they were able to do $226k in net ordinary income off $375k in revenue.
What Exactly Does All Dry do?
All Dry does professional restoration and cleanup for businesses and homes. This means if your house or business has experienced a disaster, from floods to fires, All Dry comes in and cleans it up + restores your house to it’s proper state.
Major Key: Insurance
As we can tell from the financials, the margins are insane. I’d guess a big reason for this is that depending on the disaster, many times the “victim” isn’t the one paying for this service, but rather it’s the insurance provider.
If you have flood insurance and a hurricane causes major flooding in your house, you still need a restoration team to fix things up. It’s a lot easier to charge a pretty penny when the homeowner has a fat pile of cash ready to go from the insurance payout.
This is a really interesting service business with a ton of upside
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