🍟 10/6/2022 – A New & Improved Convenience Store?


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1) Farm Stores

Fast Facts


  • Founded in 1957, franchising since 2015
  • Based in Florida; 46+ locations open at the start of 2022
  • Drive-up bakeries/grocery stores/cafes

Fees + Investment

  • Royalty: 6%
  • Brand Fund: 1%
  • Franchise Fee: $25,000
  • Initial Investment: $160,400 – $365,200

Financial Performance

  • The below table shows financial data from 36 franchised locations

The Wolf’s Take 🍟

I’ve never seen a business like Farm Stores – it’s a hybrid of a grocery store, bakery, and restaurant.

They sell a mix of bakery items, ready to eat sandwiches & soups, grocery items, household goods, and beverages (alcoholic and non-alcoholic). Customers access them via small drive through locations.

If I had to compare it to something, I’d say it’s a friendlier looking and more convenient convenience store! 

Not to mention, the numbers look great, with average revenue at ~3.5x the investment midpoint. 

Check out this unique concept via the website below!


2) SAFE Homecare

Fast Facts


  • Founded in 2014, franchising since 2016
  • Based in Oklahoma; 3+ locations open at the start of 2022
  • Home care agency providing companion services to the elderly + disabled

Fees + Investment

  • Royalty: 5%
  • Brand Fund: 1%
  • Franchise Fee: $40,000
  • Initial Investment: $86,400 – $132,180

Financial Performance

  • Below is an operating statement that is an affiliate location of the franchisor – operating in the southeastern region of Denver, Colorado, which has a population of 527,723

The Wolf’s Take 🍟

I’ve spoken in many previous editions of The Wolf Report that businesses catering to the aging generation of baby boomers have a ton of opportunity.

SAFE Homecare is yet another example of that, as it’s proving via an affiliate that this business can grow to yield an EBITDA that’s higher than the investment!

Senior care isn’t sexy, but it clearly can pay!



Scott Marr – Founder & CEO of Koala Insulation

To go from zero to 350 territories in ~2.5 years is no small feat.  What Scott’s built is a prime example of the power of Business-as-a-Service.

A few highlights of our conversation:

  • Hire early and often
  • Test your franchise in tier 1, 2, & 3 markets
  • Set up robust support systems *before* you franchise

Check out our conversation on YouTube,Apple, Spotify, or wherever you get your podcasts!

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