Biggby Coffee Franchise – Costs, Fees & Earning Stats

Liquid Capital: 

Net Worth Requirement: 


Franchise Fee: 

Units in Operation: 


Franchising Since: 



$202,000 - $419,000





Biggby Coffee is a coffee franchise that began in East Lansing, Michigan in 1995. The company was started by Bob Fish and Mary Roszel and now the company is in 13 states in the U.S.

Biggby is a gourmet coffee shop that also serves hot chocolate, tea, espresso-based beverages, and “cream freeze” smoothies. The company has a commitment to quality, its people, and the communities where they are located in.

Biggby Coffee is a great opportunity for entrepreneurs who are passionate about coffee and providing excellent customer service. In this article, we will discuss the costs and fees associated with opening a Biggby Coffee franchise, as well as the company’s earnings potential.

Is Biggby Coffee a franchise or chain?

Biggby is a franchise. A franchise is a business that is operated under an agreement between the owner of the business and a franchisor. The franchisor is the company that owns the rights to the business model and grants franchises to individuals who wish to operate their own branch of the business. Franchises are typically found in industries such as food service and hospitality, among others. Franchisees will receive comprehensive training and support from the company.

Besides being in the coffee shop business, Biggby prides itself on world-class customer service. Franchise owners succeed when the Biggby franchise becomes a community coffee shop. Many franchise owners are active in their communities which has helped the brand bring in customers.

How many Biggby franchise locations are there?

Biggby is a popular coffee franchise that first started in Michigan. The company has since expanded to locations in many different states. Franchisees have the option of opening a traditional coffee shop, a drive-thru, or a combination of both. Biggby is known for its wide selection of coffee and espresso drinks. The company also offers a variety of teas, smoothies, and other non-coffee beverages. 

Biggby is a popular local coffee shop industry that has been in operation since the mid-1990s, and today there are over 300 Biggby locations across the United States. Biggby started out small, but it has slowly grown to become a regional brand. The company plans to continue its expansion in the coming years.

How much does a Biggby Coffee franchise cost?

For those passionate about coffee and looking to enter the world of business, a Biggby Coffee franchise might be the perfect option. It offers a variety of franchising options to suit different budgets and goals.

The Biggby Coffee franchise cost varies depending on the size and location of the store, but the cost ranges from $276,000 – $439,000, which includes insurance, initial inventory, equipment, and leasehold improvements. In addition to the initial investment, franchisees can expect to pay an ongoing royalty fee of 6% of gross sales and a brand fund fee of 3% of gross sales.

Biggby Coffee has a relatively simple business model, which makes it a good choice for first-time entrepreneurs. As a franchisee, you would be responsible for operating your own Biggby Coffee shop. The Biggby Coffee franchise provides comprehensive support to its franchisees.

In addition to the franchise fees, you would also need to invest in equipment and supplies for your shop, as well as in marketing and advertising to promote your business. With the support of the Biggby Coffee team, you could be on your way to owning a successful coffee franchise.

What is the Biggby Coffee franchise fee?

So, what is the Biggby Coffee franchise fee? The initial franchise fee is $20,000, which covers the use of the Biggby name and logo. This fee also includes initial training and support, as well as ongoing marketing and operational assistance. With over 250 locations currently in operation, Biggby Coffee is clearly a franchise brand with considerable momentum. As such, investing in a Biggby Coffee franchise could be a wise decision for those who are looking to enter the bustling world of coffee retail.

How much does a Biggby Coffee franchise owner make?

A Biggby coffee franchise owner is responsible for running their store, including hiring and training staff, ordering supplies, and marketing their business. According to the Biggby Coffee franchise website, almost 50% of franchise owners become multi-unit owners.

While most Biggby coffee franchise opportunities are 1,200 sq. ft. in size, they are typically located in high-traffic areas and have 4 franchise models to choose from. Kiosk, Modular Drive-Thru Only, Lobby & Drive-Thru, and the Lobby Model.

The Wolf’s Take 🍟

Brand recognition plays a massive role for coffee consumers. As a native northeasterner, it’s always interesting to notice the regional presence Dunkin’ has here versus other markets. And then of course you have Starbucks which is competitive everywhere.

All that to say, depending on where you live, be careful about picking a more localized chain given the intense competition. Regardless, Biggby’s unit economics are quite good for a coffee concept – its investment range is far lower than most given that it focuses on drive-thru service only, and revenue per location at close to $800k is above average.

Even at 262 units, the ceiling is VERY high for Biggby in terms of unit growth potential. Considering Dunkin’ has 9,100+ locations in the U.S., there are plenty of territories available if this is the right franchise for you.

Bonus Thread:

See my Twitter thread on top emerging coffee concepts if you’d like points of comparison:

Ending Summary

Overall, the Biggby Coffee Franchise is a great opportunity for those looking to get into the coffee business. The company has a simple business model and offers support and training to its franchisees. The initial investment cost is reasonable. With proper management and a steady stream of customers, a Biggby Coffee franchise can be a good investment.

As always, do your own research and due diligence before investing in any business.

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The Wolf

The Wolf of Franchises is an industry insider who’s sharing the secret sauce of how lucrative the franchising industry can be. He offers expert insight to help both new and existing franchise owners reach success.